Store Promotions & Events
Check this page often for special offers and events from The Shops at Colonial Williamsburg. Sign up for our email list to be notified about sales, promotions, and to receive subscriber-only offers throughout the year.
Winter Home Sale
20% Off Home Goods
February 25 - March 16
Refresh your home during the Winter Home Sale with brand-new bedding, pillows, kitchen and tabletop items, home accents, lighting, and so much more! All goods in our For the Home categories are 20% off from February 25 through March 16, 2026. No code is needed to save - the discount will automatically apply at checkout. Shop the sale online and at Brick & Vine store in Merchants Square.
*The 20% Off Home Sale applies to purchases of merchandise in Home Goods categories only. Shop the sale online and at Brick & Vine store in Merchants Square. The 20% discount is automatically applied online at checkout or at the register in stores. This offer excludes the following products and categories: Clearance items (products with redlined tags or with prices ending in .49), Custom Furniture, Decorating Fabric, Historic Trades items, and Special Order items. As noted above, the offer excludes tax, shipping fees, and merchandise not included in the sale. This offer applies to in-stock items only and is not valid for past or future purchases. It cannot be combined with other discounts. Other restrictions may apply. Valid from midnight EST, Wednesday, February 24 - 11:59 pm EST, Monday, March 16, 2026.
Custom Furniture & Fabric Sale
50% Off Custom Furniture | 20% Off Decorating Fabric
February 25 - March 29
Create the Williamsburg-inspired home of your dreams with a piece of custom-made furniture made in the USA! Our expert team at Brick & Vine will assist you in selecting your fabric, finish, and wood to create a truly one-of-a-kind piece. Shop the sale at Brick & Vine store in Merchants Square. Click the link below to browse our brands and contact us.
*The 50% Off Custom Furniture and 20% Off Decorating Fabric Sale offer applies to the MSRP. Does not include floor samples or cash-and-carry furniture. It cannot be combined with other offers or discounts. Custom furniture and cut fabric cannot be returned – all sales are final. Tax and shipping fees are not included. Other exclusions may apply. Valid at Brick & Vine only from Feb 25 through Mar 29, 2026.
Free Ground Shipping on Orders $99+*
Save on shipping every day! Spend $99 or more (after discounts) and get free ground shipping to the lower 48 contigous United States, District of Columbia, and APO/FPO/DPO addresses on most items. Items with flat rate shipping fees are excluded from this offer, such as furniture, large lamps, oversized florals, or fragile items that require extra care in packing.
The Free Shipping on Orders $99+ offer is valid on online orders only and applies to shipping locations in the lower 48 contiguous United States, District of Columbia, and APO/FPO/DPO only. No code is needed - simply meet the requirements to receive free shipping and the option will display in your cart at checkout. Exclusions to this offer include any item with a flat rate shipping fee applied, including but not limited to root beer, ginger ale, ginger beer, furniture, lamps, large lanterns, over-sized wreaths and florals, and other large or fragile items. The order threshold applies to sub-totals AFTER DISCOUNTS HAVE BEEN APPLIED. Items excluded from the free shipping offer do not count toward the $99 order threshold. Does not apply to past or future purchases. Other restrictions may apply. This offer is valid from January 1, 2025 through December 31, 2025, and is subject to change or cancellation at any time.
Bulk Discounts
Root Beer
$4.00 each for 6-23 Bottles
$3.75 Each for 24+ Bottles
Enjoy our popular root beer at home! Save up to $1.00 off per bottle when you buy in bulk. (A minimum purchase of 12 bottles and flat rate shipping fees apply for online orders.)
Ginger Ale
$4.75 each for 6-23 Bottles
$3.75 Each for 24+ Bottles
Enjoy our refreshing ginger ale at home! Save up to $1.00 off per bottle when you buy in bulk. (A minimum purchase of 12 bottles and flat rate shipping fees apply for online orders.)
Small Bar Soaps
$1 Off/Bar for 5+ Bars
$2 Off for 9+ Bars
Buy a variety of exclusive Colonial Williamsburg small bar soaps and save! Buy 5 or more bars and save $1 off each bar. Buy 9 or more bars and save $2 off each bar.
Save Big on Clearance Merchandise*
Enjoy everyday savings on clearance merchandise.
*While supplies last. Cannot be combined with other offers and discounts. All sales are final - no returns.
PLEASE NOTE: Discounts are only valid on products purchased within the promotion time frames stated above.
The Shops at Colonial Williamsburg retail stores are located in the Historic Area of Colonial Williamsburg, Merchants Square, gift shops at the Williamsburg Inn, Williamsburg Lodge and Art Museums, the Visitor Center, and online at Shop.ColonialWilliamsburg.com. Learn more about our stores, check hours, and get directions.