Created with Sketch. Created with Sketch.

Store Promotions

Check this page often for special offers and events from The Shops at Colonial Williamsburg.

Wreaths & Florals Sale

Get a jump start on holiday decorating during our Wreaths & Florals sale! No code is needed to save - simply add items from the Wreaths & Florals category to your cart and the 25% off will automatically apply at checkout. Discount taken at the register in stores.

The 25% Off Wreaths & Florals Sale includes products in our Wreaths & Florals category only. Applies to in-stock merchandise only and cannot be applied to past or future purchases. Cannot be combined with other offers or discounts. Product selection may vary online and in stores. Other exclusions may apply. This offer is valid 12 am EST, Monday, September 21 - 11:59 pm EST, Sunday, October 4.


Up to 40% Off Small Bar Soaps

Enjoy everyday savings on our popular Colonial Williamsburg small bar soaps! Save 20% on orders of 5-7 bars ($3.99/bar) and 40% on orders of 8 bars or more ($2.99/bar). No code is needed - simply add qualifying soaps to your cart and the discount will automatically apply when the quantity threshold has been reached. Discount taken at the register in stores.

This offer is valid in stores and online every day on Colonial Williamsburg small bar soaps. No discount on 1-4 small bars of soap ($4.99/bar). 20% off 5-7 small bars of soap ($3.99/bar). 40% off 8 or more bars of soap ($2.99/bar). No code is needed online - simply add small bar soaps to your cart to see the discount. Discount taken at the register in stores. Offer applies to in-stock merchandise only. Does not include other sizes and brands of soap. Does not apply to past or future purchases. Cannot be combined with other offers or discounts. Other restrictions may apply.


Free Shipping on Orders $59+

The Free Shipping on Orders $59 or More offer is valid on orders shipping to addresses in the lower 48 contiguous United States, District of Columbia, and APO/FPO only. The order threshold applies to sub-totals after discounts have been applied. Exclusions include any item with a flat rate shipping fee applied, including but not limited to root beer, ginger ale, ginger beer, ginger cakes, furniture, lamps, large lanterns, over-sized wreaths and florals, and other large/fragile items. Other exclusions may apply. Valid on purchases at Shop.ColonialWilliamsburg.com only 12 AM EST, Monday, August 24 through 11:59 pm EST, Sunday, December 13.

Sale & Clearance

Save BIG on clearance items all year long! Products include seasonal items and discontinued products, and the selection changes frequently. Once these items sell out they won't be back! Please note: All sales are final on clearance items - no returns.


$3 Off The Story


We're celebrating the latest release from Colonial Williamsburg publications with an introductory offer! Save $3 off Colonial Williamsburg: The Story. No code is needed to save - the discount is applied at checkout online and at registers in stores. Cannot be combined with other offers or discounts.

25% Off Haunted Tees


Now through October 31, Haunted Williamsburg and Ghost Walk Junior t-shirts are 25% off. No code is needed to save - the discount is applied at checkout online and at registers in stores. While supplies last. Cannot be combined with other offers or discounts.


PLEASE NOTE: Discounts are only valid on products purchased within the promotion time frames stated above.

The Shops at Colonial Williamsburg retail stores are located in the historic area of Colonial Williamsburg, Merchants Square (adjacent to the historic area), gift shops at the Williamsburg Lodge and Museum, the Visitor Center, and online at Shop.ColonialWilliamsburg.com.  Learn more about our stores, check hours, and get directions.